For years, we've viewed off-page SEO as the process of getting more inbound links ... whether that be through link exchange deals, paid links, or other link-building schemes. What do all of these tactics have in common today? Google doesn't like them, and has been known to drop the proverbial hammer-of-SEO-doom …

The quality of the content is vastly important to SEO. How well-written is it? Is it riddled with spelling and grammatical errors or is it error-free? By default, WordPress uses the same Meta data stored in the header file (header.php) for each page. Setting the value of the rel …

The truth is that working on the search optimisation for your website is not a guaranteed source of traffic. However, in more simple terms, search marketing is the encouragement of gaining online traffic for websites via search engine results pages, in both paid and organic ways. Marketing professionals recognize that …