From the search crawler's perspective, it looks like your website is trying to develop a link-building campaign (and doing it very poorly). The spammers go out of their way to make the links seem poor and unnatural, so your website will get flagged for penalties and drop your rankings. What …

We use the term "zagging content" here to define content that proverbially "zags" where other content "zigs." You can do this as a complement to your competitors' strategies, or as a dissenting opinion to a popular view. For example, optimizing for speed, technical audits and mobile formatting. Experience freedom from …

Find a niche directory you have never heard of before that you feel is honestly listing unique, useful Web sites. Promote that niche directory through links and comments on your own sites until you see improvement in its Compete, Quantcast, and Alexa metrics. If your web developer tells you that …

The quality of the content is vastly important to SEO. How well-written is it? Is it riddled with spelling and grammatical errors or is it error-free? By default, WordPress uses the same Meta data stored in the header file (header.php) for each page. Setting the value of the rel …

An SEO who doesn't know about upcoming site updates won't know when to do their jobs. The search engines tend to give pages with longer, more in-depth content a higher placement on SERPs. When a search engine spider arrives at your website, it will read the first page of your …